Hello again
I am Kajal
and Habit is my core philosophy
Why Habit Exists
I believe real business success happens when your product becomes a habit, not just a tool in your customer’s life. This belief has guided my 15+ years across product and go-to-market strategy for SaaS startups and enterprise teams alike.
Now, as AI rewrites how teams build, scale, and operate many leaders are left asking:
“How do we make this real?”
Habit is my strategic answer: Build AI-powered systems that make work faster, clearer, and more customer-aligned.
No AI “magic,” no fluff just applied intelligence that moves the needle.
More about Kajal
I’m Kajal founder of Habit, strategist, and product builder at heart.
As an immigrant woman of color, every win has been hard-earned. That drive now powers my passion for making advanced technology not just accessible, but transformational.
Clients often say I bring the rare combo of clarity, commitment, and care. I don’t do surface strategy. I embed. I listen deeply. And I ship with you.
If you’ve got the vision, let's create smart Habits together
I actively share practical insights on AI, product strategy, & go-to-market excellence at industry-leading events.
CIMA Panelist, 2025: AI in Marketing
1871, 2024: Top Fractional CMO/CPO Voice
Chicago Tech Week, 2023: Product Story
Product Camp Chicago, 2023: Product Messaging
I also proudly serve as a Committee Member and Mentor for the Chicago Interactive Marketing Association.
I’m currently open to 2025 keynotes, tailored team workshops, and founder roundtables.
I collaborate with several Series A–C startups and innovation labs under NDA. Much of my work is done in stealth but the impact is real.
Clients & Associations
